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GEO / AEO SPRINT · 2 CLIENTS / MONTH

ChatGPT doesn't know you exist. We fix that.

More of your buyers use AI for research than Google. If you are not cited in those answers, you are not in their consideration set. Positioning first. Citations second. In that order.

// most GEO agencies build citations on broken positioning. you compound the wrong message at scale.

Start the sprint →See the method
Fix angle first
Audit LLM presence
Answer-ready content
Monitor and compound
↯ no citations on broken positioning↯ no keyword logic for AI search↯ no blog volume as GEO strategy↯ no single-platform thinking↯ no unmonitored citation campaigns↯ no GEO without SEO alignment↯ no vague claims LLMs can't cite↯ no waiting to be found↯ no set-and-forget↯ no citations on broken positioning↯ no keyword logic for AI search↯ no blog volume as GEO strategy↯ no single-platform thinking↯ no unmonitored citation campaigns↯ no GEO without SEO alignment↯ no vague claims LLMs can't cite↯ no waiting to be found↯ no set-and-forget
Head 04 / 06

GEO: the head that owns AI search.

SEO owns Google rankings. GEO owns the answers AI gives when your buyer types a question. These are not the same thing. You need both. The brands that build GEO presence now have a compounding advantage when the shift fully lands.

Hydra head representing GEO, generative engine optimization and AI search visibility04Head 4 / 6 · angle first

The wound

GEO / AEO

“Ask ChatGPT about your category. Your competitors show up. You do not.”

The pain

LLMs only cite brands they were trained to trust: ones with clear, structured, specific claims. Most GEO agencies build citations on broken positioning and compound the wrong message at scale.

The cut

Fix the angle first. Audit LLM presence across all four platforms. Build answer-ready content engineered for citation. Place, monitor, and compound.

Do you have a GEO problem?

01

Ask ChatGPT to recommend a tool in your category. Your name never comes up.

02

Your competitors are cited in AI answers. You wrote more content than they did.

03

You rank on Google. Perplexity summarizes your space and leaves you out.

04

LLMs describe your category accurately but recommend the wrong product.

05

Your SEO traffic is flat. AI search queries are the new search and you have zero presence there.

06

You have thought leadership content. AI treats it as noise, not citation material.

07

A brand newer than yours keeps getting cited. Their positioning is sharper.

08

Nobody on your team can tell you why you are or are not showing up in AI answers.

Three or more. GEO problem. Fixable in two weeks.

LLM citation auditAngle fix (if needed)Answer-ready contentStructured entity dataCross-model query mapCompetitor citation analysisPlacement strategyMonthly monitoring setup
The architecture

Four steps. Positioning before citations. Always.

GEO is not a content volume play. It is a structured presence play. The citations that stick are built on a sharp angle, structured content, and consistent entity presence across the sources LLMs pull from.

GEO method
  1. 01

    Fix the angle first

    positioning

    Most GEO agencies build citations on broken positioning. You compound the wrong message at scale. We fix the angle before a single citation goes live. LLMs cite brands with sharp, specific claims. Vague positioning means zero AI visibility.

  2. 02

    Audit LLM presence

    diagnose

    Run structured queries across ChatGPT, Claude, Perplexity, and Gemini. Map where you appear, where competitors appear, which framing gets you cited and which gets you ignored. Start from data, not guesses.

  3. 03

    Build citation-ready content

    structure

    LLMs cite content that directly answers the question a buyer is asking. Not blog posts. Not feature pages. Structured answer-ready content: definitions, comparisons, use cases, named claims. Each piece engineered to match a specific query intent.

  4. 04

    Place and monitor

    distribute

    Citations compound through placements across high-authority verticals, structured entity data, and consistent presence in the sources LLMs pull from. Then monitor: track which queries cite you, which cite competitors, and iterate.

LLM citation audit✦Angle fix first✦Answer-ready content✦Structured entity data✦ChatGPT + Claude + Perplexity✦Competitor citation map✦Monthly monitoring✦SEO + GEO compounding✦LLM citation audit✦Angle fix first✦Answer-ready content✦Structured entity data✦ChatGPT + Claude + Perplexity✦Competitor citation map✦Monthly monitoring✦SEO + GEO compounding✦
MANIFESTO.txt
$ cat why_geo_is_not_seo.md

AI search is not the future.

It is already the present for B2B buyers.

Your buyer asks ChatGPT: “what tool should I use for X?”

If your brand is not in the answer, you were never considered. No impression. No click. No chance.

What we believe.
  • Building citations on broken positioning→ Fix the angle. Then build the citations.
  • SEO keyword logic applied to AI search→ LLMs cite claims, not keywords
  • More content = more citations→ Structured, specific, answer-ready beats volume
  • Wait for AI to find you→ Engineer your presence before your competitors do
  • One platform (ChatGPT only)→ ChatGPT, Claude, Perplexity, Gemini — all of them
  • GEO as a standalone play→ Positioning first, GEO second, SEO compounds both
// TL;DR: GEO is not SEO with a different name. It is a different game with different rules. The content type, the distribution, and the monitoring are all different. The one thing that stays the same: a sharp angle beats vague positioning every time.
the-model.txt
HuntingHydra
// who's building

Positioning and citations. Same sprint.

GEO without positioning is citations that get you cited for the wrong thing. We fix both in the same sprint. No handoff between the strategist and the content team.

The stack
PerplexityChatGPTClaudeGeminiAhrefsGoogle Search ConsoleTypeScriptNext.jsCursorStatsig
WHY_IT_WORKS.md

GEO agencies build citations.
We fix what they are citing first.

Most GEO campaigns underdeliver because they send more traffic to a message that does not land. We audit the angle, fix it if it is broken, then build the citation architecture on top. The citations stick because the claim behind them is specific enough to cite.

  • 01We fix positioning before touching GEO. Citations built on the wrong angle compound the wrong message.
  • 02We audit across all major LLMs before making recommendations. The answer landscape is different in ChatGPT versus Perplexity versus Claude.
  • 03Answer-ready content is not blog posts. It is structured, specific, direct answers to the exact queries your buyers are asking AI.
  • 04We monitor weekly. GEO is not a one-time build. The citation landscape shifts as LLMs update and competitors move.
  • 05GEO and SEO compound together. The structured content that gets you cited in AI search also improves how Google reads your authority.
PRICING.json

GEO sprint. Fixed.

Two weeks. Fixed scope. Audit, content, and first placements live by end of sprint.

SINGLE SPRINTGEO audit + foundation
$10k
/ sprint, all-in

LLM citation audit, competitor map, angle assessment, first wave of answer-ready content. The foundation for everything that compounds.

Start the hunt →
MOST HUNTEDGEO + Positioning
$20k
/ sprint, all-in

Angle fixed first. Then the citation architecture is built on top. The only order that works.

Start the hunt →
FULL CUTFull studio
$30k
/ sprint, all-in

Every head. Positioning, GEO, SEO, copy, GTM, UX. One two-week sprint.

Start the hunt →
// ADD-ONS
GEO retainer
// monthly monitoring, new answer-ready content, citation placements, query tracking
$2.5k–$8k / mo
SEO + GEO retainer
// combined — the two compound together when the architecture is shared
$4k–$12k / mo
FAQ.txt

Questions before you summon.

Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) are the practice of getting your brand cited inside AI-generated answers from ChatGPT, Claude, Perplexity, and Gemini. As more buyers use AI for product research instead of Google, being cited in those answers is what SEO rankings were in 2012.

LLMs cite brands with sharp, specific, consistent claims. If your positioning is vague or contradictory across your site, AI models cannot confidently recommend you for a specific query. Building citations on broken positioning means you get cited for the wrong thing, or not cited at all.

SEO is about ranking for queries. GEO is about being cited inside AI-generated answers to those queries. The content types are different: SEO values keyword-rich articles; GEO values structured, directly-answering content that an LLM can pull and attribute. They compound together when the architecture is shared.

ChatGPT, Claude, Perplexity, and Gemini. Each has different citation behavior. Perplexity cites sources directly. ChatGPT and Claude rely more on training data and RAG. We audit and optimize across all four.

We map the queries your buyers are actually asking AI. Not keyword research guesses. We run structured tests, review competitor citation patterns, and identify the specific questions where you should appear but do not.

Some structured content placements get picked up within days on Perplexity. ChatGPT and Claude update less frequently and depend more on training cycles. Realistically, measurable citation improvement in 4 to 8 weeks. Compounding improvement over 3 to 6 months.

Yes, if positioning is already sharp. We assess this in the audit. If your angle is specific, consistent, and clearly differentiated, we build on it directly. If it is not, we flag it and recommend fixing it first.

Not entirely, and not soon. But AI search is already a significant share of research queries for B2B buyers, and it is growing. The brands that build GEO presence now will have a compounding advantage when the shift accelerates. The ones that wait will be playing catch-up.

SUMMON_HUNTER.exe

Start the hunt.

Pick the head. Describe the wound. One email back tells you if this is the right fit.

Which head? (pick all that apply)

After the sprint

The citation architecture is live. It compounds from here.

SEO and GEO compound together when the architecture is shared. Every piece of answer-ready content that gets you cited in AI search also builds authority for Google.

Six-headed hydra sleeping after the GEO sprint