Omniflow
B2B SaaS · Workflow AutomationRepositioned from a generic "workflow automation" pitch to a clear ICP narrative. Homepage, pricing, and feature pages rewritten to lead with pain instead of features.
- ✕Generic headline: describes the product, not the problem
- ✕Feature grid above the fold, no ICP signal
- ✕Pricing buried, no conversion hierarchy
- →Opens with the pain ops teams actually search for
- →ICP callout above the fold: right person, 5 seconds
- →Pain → solution → proof → pricing flow
Before
After
