HuntingHydra
← before / after

UGCBloom

B2B SaaS · Creator Campaign Platform

Rebuilt the homepage from a generic "creator management" message to a dual-audience OS pitch that speaks to brands and creators independently.

  • ✕Generic hero: speaks to no one in particular
  • ✕Brands and creators forced through the same page
  • ✕No proof, no conversion path past the hero
  • →Audience toggle: brands see OS pitch, creators see earnings
  • →Each section targets one job-to-be-done
  • →Social proof and case studies before the ask
Before
UGCBloom, before
After
UGCBloom, after